Plumbing services may be in demand but they are not exactly in short supply. It seems that almost everyone these days has a similar service to offer, so as a service provider of plumbing, how can you distinguish your business? Advertising is one of the best methods of getting people to sit up and pay attention to you and your business, and if you do it well, it will pay for itself every time.
When people have a blocked drain, they go to the phone book and find a plumber, but what if you had a way of guaranteeing that they phoned you? Well sending people fridge magnets with your services and number on them are a great way of doing this. You can include anything from your services to your plumbing prices so that you always stay at the top of their minds. This ensures that should they have a plumbing emergency, you are the first person they think of. And if you want to support this idea and ensure they think of you, you can add flyers to the magnets you distribute.
Advertising your plumbing business could be as simple as taking an ad out in the community paper. If you advertise your services as a registered plumber with experience at a lower cost than others, you are doubtless going to get more business. People will often choose affordable plumbers over those who seem expensive no matter how experienced they are, since the business of getting a drain unblocked or a leaking pipe fixed can be very expensive.
If you have a plumber service to advertise, ensure that you do so in a way that is cost effective to you, but that gives you maximum return on your investment. If you don’t advertise your services, people won’t know that you exist, and so they won’t call you. Get out there and get noticed. Ensure that your name is on the tip of everyone’s tongue and you could start making a lot of money. And if you don’t have the money to advertise, remember that word of mouth counts for a lot too.
"If you think it's expensive to hire a professional to do the job, wait until you hire an amateur."
- Isabel G - 1 July 2023
- Jonathan H - 1 July 2023
- Miriam J - 1 July 2023